See what you can do when you combine your
customer and business data with Google Maps
  • Customer Analytics

    Understanding customers

    Create profiles for current or potential customers and score them based on financial behaviours.

    Target locations

    Understand and visualise different areas that might fit certain products and customer needs.

    Fine-tune marketing

    Use location data to segment and customise marketing campaigns and reach the most desirable customers.
  • Mitigation and Governance

    Improve risk management

    Lower risks through increased responsiveness to emergency situations, and effective threat detection.

    Visualise locations

    Improve how risk is managed with analytic tools to determine which locations have a high-risk potential.

    Improve emergency response

    Easily send alerts to emergency operation centres, helping to re-establish critical business functions.
  • New Locations

    Identify market segments

    Visualise and understand new market opportunities by mapping buying trends, demographics and household income.

    Plan new branches and ATMs

    Visualise and identify optimal locations for new sites and ATMs based on demographics and pedestrian traffic.
  • Facility Management

    Improve visualisation

    Optimise facility space planning, energy efficiency, spending and risk mitigation all at the same time.

    Improved decision making

    Connect financial, legal, operational and schematic functions into one centralised system for easier analysis and collaboration.
See your data on Google Maps

Make your geospatial data more accessible so that anyone in your workforce, from the office to the field, can find it. With your data securely stored in Google's cloud, mobile workers can access maps at any time, and collaborate from anywhere on any device.

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Your assets

Get a unified view of your assets such as branch locations, ATM locations and mobile teams.


Your imagery

Add your own imagery such as branch floor plans and site survey photography.


Your data

Monitor your assets in real time, branch and ATM traffic.


Third-party data

Use third-party data such as demographics and emergency facilities.


Google Maps

For more information on how you can improve decision-making and performance with Google Maps, contact a Google Sales Consultant.

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