Benefits & Key Features
Using BI Insights with Location Visualization, you can visualize key metrics on maps with various data and heat-map layers, mix and match layers for easier data analysis, and demarcate geographics then deliver to stakeholder groups such as marketing, sales and operations.
BI Insights with Location Visualization uses Google App Engine for processing, a combination of Google Cloud Data Store/Google Cloud Storage for persistence storage, Firebase, and Google Maps for rich location data. The solution also uses Google BigQuery for data warehouse analytics and Google Data Studio for visualization.
“We wanted to build efficiency and productivity into the space which is largely disorganized and scattered and has been an inefficient industry for a very long time. The only way to do that was to get a robust technology platform. We’re happy to be associated with MediaAgility as our technology partner. With Google Cloud Platform, MediaAgility helped us build the vision for SmartShift.” - Kausalya Nandakumar, CEO, SmartShift