GeoMarketing

Effortless geospatial analysis.

Benefits & Key Features

The spatial data you need to assess the potential of your company in one place—ready to use as you see fit. Data is presented on top of the most popular map in the world—comprehensible and transparent. Smooth and streamlined delimitation of impact zones, correlations and interactions using key parameters (e.g. competition strength, local population buying power, ability to reach customers, etc.) without the need to employ people from analysis, GIS or design department.



Technology Solution

It is crucial for our clients to work with geospatial data effectively. GeoMarketing makes adding and editing objects on a map simple. One can draw buildings, networks (routes, network branches and nodes, devices) or just single points. An object can be styled to look exactly as users want. Any object’s attributes can be added to store all data that describe objects completely and accurately. For clients who want to provide, filter and visualize geospatial data from various sources (e.g. reference data, business specific data, private user’s data), GeoMarketing visualizes any kind of geospatial data from any source. Advanced features of GeoMarketing include area of influence, routings, best locations can be calculated with just a few clicks. Then, analysis of business context (power of competitors, inner business relationship) can be made more easily. All of the work effort made with GeoMarketing can be exchanged among users, shared for anybody, exported to understand how business is operating and why.


APIs used

Google Maps Directions API
Google Maps Directions API
Google Maps Distance Matrix API
Google Maps Distance Matrix API
Google Maps JS API
Google Maps JS API
Google Maps Geocoding API
Google Maps Geocoding API
Google Places API JS Library
Google Places API JS Library

About Globema

Globema is a leading provider and integrator of geospatial and location-based software solutions that enable effective planning, management and control of networks, assets, resources and works in utilities, telecoms and other enterprises. Globema acts as a Google Cloud Partner in Central and Eastern Europe, with offices in Poland, Czech Republic and Romania. The company has been cooperating with Google since 2012 in scope of implementation, delivery and integration of business solutions from Google Maps APIs.