GeoMarketing

Analyze marketing and sales effectiveness.

Benefits & Key Features

With GeoMarketing, you can receive a detailed view of the markets where you operate to evaluate the effectiveness of your marketing and sales efforts.



Technology Solution

GeoMarketing is a geospatial data analysis tool for companies who want to optimize their business by reaching specific groups of customers. Within GeoMarketing, you can conduct sales analysis for a given region or given product category, use digital maps in reports and internal analyses, identify the best regions for new branches, shops, and customer service points, help localize current and future clients, compare a range of branches, assign clients to a given branch, and determine features that have the biggest influence on choosing shop/office location.


APIs used

Google Maps Directions API
Google Maps Directions API
Google Maps Distance Matrix API
Google Maps Distance Matrix API
Google Maps JS API
Google Maps JS API
Google Maps Geocoding API
Google Maps Geocoding API
Google Places API JS Library
Google Places API JS Library

About Globema

Globema is a leading provider and integrator of geospatial and location-based software solutions that enable effective planning, management and control of networks, assets, resources and works in utilities, telecoms and other enterprises. Globema acts as a Google Cloud Partner in Central and Eastern Europe, with offices in Poland, Czech Republic and Romania. The company has been cooperating with Google since 2012 in scope of implementation, delivery and integration of business solutions from Google Maps APIs.